Dickinson
With a unique blend of historical drama and anachronistic satire, Dickinson thoughtfully parallels Emily Dickinson’s coming-of-age story in 19th century Massachusetts with 21st century youth culture. Our social strategy captured the series’ central message: Millennials are the new Victorians.
Role: Senior Creative Strategist · Client: Apple TV
Our aesthetic matched Emily’s poetic nature with Millennial-coded humor, modern Apple UI, and relatable emotion. To further broaden our audience, each season we commissioned 10 “Emilys of the Internet” — creators across a spectrum of artistic spaces who embodied Emily’s spirit — to develop a piece of work inspired by her poetry and the themes of each episode.
Responsibilities included social strategy and creative development, copywriting, scriptwriting original cast VO, creator partnership, and more.
See more at @Dickinson.
Agency: Ralph · Team: Brittan Barmaper
Production: Lia Seraydarian · AD: Czarah Castro
Original script; voiced by Anna Baryshnikov.