Stranger Things

We fueled excitement for the epic final season with hype-worthy, world-building stunts and content, welcoming our passionate, easter-egg-hungry fandom into the party for one last adventure.

Role: ACD · Agency: Ralph

WSQK Radio Countdown

We eventized the Season 5 premiere with a custom-shot, 5-hour livestream across YouTube, TikTok, and X. In-world, the stream features an 80s living room with a mysterious radio broadcasting Robin at WSQK “The Squawk.” Eerie static dominates the broadcast, while flickering lights tease an ominous approach.

Snippets of Robin’s broadcast intersperse the static, easter egg lines hinting at plot points from Season 5 — co-written by myself and the team at Netflix, and performed by Maya Hawke. The stream concluded with the timer running out, a disturbing chime of Vecna’s clock, and an exclusive teaser with unseen footage driving fans to watch now. The streams had 100K+ live viewers, with 1.5M+ views across X and YouTube to date.

Role: ACD & Co-Writer

Video: Kohl Jordan · Producer: Demetri Tertulien

In addition, we led post-production across key content streams that further built hype around the final season: TikTok “easter eggs” — custom animations that appeared when triggered by keywords in comments and searches — custom character motion posters, event promo, and special effects BTS.

Role: ACD · Team: Ralph NY

Production: Demetri Tertulien, Lia Seraydarian

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